It is no longer enough for brands to simply publish to social media channels.
Join Frank Speiser, Co-Founder of SocialFlow, and Matt Moran, VP of Product Development at SocialFlow to discuss how a well executed paid social component can quadruple (or more) the effectiveness of owned and earned strategies in the battle for attention.
When: Thursday, February 13, 2014 at 2:00 PM EST
Presented by:
- Frank Speiser, @fspeiser
Co-Founder, President, and Chief Product Officer - Matthew Moran, @subverthemasses
VP of Product Development
You will learn:
- Not all posts are created equal
- How to evaluate the future value of your marketing message
- How to find an audience that is not currently engaged with your brand
- How to choose the winners and losers in your marketing messaging
- How to build a case to increase your social media marketing budget
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