Showing posts with label 2014. Show all posts
Showing posts with label 2014. Show all posts

Tuesday, December 16, 2014

The Ultimate Best and Worst of Social Media and Marketing in 2014

There are so many lists out there for "Best of," "Worst of," and the list goes on, for 2014. So here is my ultimate lists of all lists.

5 Marketing Trends That Didn't Go Well in 2014 by Entrepreneur
2014 was an innovative year for marketing, but let’s face it: a lot of trends didn’t pan out. In the interest of cleaning our slate for 2015, it’s time we review these failed strategies and tools that will soon be irrelevant.
5 Things We Learned about Facebook in 2014 by Digiday
Media and tech pundits have for years prophesied that Facebook was “the future of media,” a tool that would one day become the backbone of the interner. Facebook came closer than ever before to that vision in 2014, as the social network proved that even the simplest of changes to its news feed algorithm could send advertisers, agencies and publishers scrambling for or basking in referral traffic lost or gained.

The Best and Worst Brands on Social Media in 2014 by Digiday
Fiat, Yamaha and Burton had a great year in social media, while American Airlines remained stalled out on the tarmac, according to a new study by Sprinklr, a social media management firm. Using its social index — an analysis platform that measures social media performances of over 35,000 brands using 11 different metrics on over a dozen social networks — Sprinklr has identified the brands that have both most and least improved their performances on social media in 2014.

The 13 Biggest Brand Fails of 2014 by AdWeek
The year's silliest, scariest and stupidest screw-ups. What were they thinking? That's about all you ask from the marketers on this list of 2014 brand fails, which run the gamut from arrogant to sexist to obscene to just plain stupid. Settle in and get your annual dose of ad-enfreude from these deliciously embarrassing marketing moments.

Stay tune as I keep updating it through the end of the year.

Wednesday, December 11, 2013

Social Media Predictions for 2014: What Do You Need to Watch?

What do you think the new big trends in social media will be? Do you have any predictions for 2014? See how your predictions stack up against what the pros think with Social Media Today's Social Media Predictions for 2014 webinar...

In January 2013, a 6-second video app debuted as a free iOS app on the iPhone and iPod Touch; 11 months later, Vine is the most-used video-sharing app on the market, available for Android and the Windows Phone as well. Instagram video also came onto the scene this year. Facebook introduced hashtags, photos in comments, and followed up on its promise to cut the privacy setting “who can look up my timeline by name.” LinkedIn recently announced members can follow brands’ Showcase Pages.

We’ve seen many more social media leaders and changes emerge in a matter of months – and we should expect no less in 2014. As varied as the social platforms are, they are taking social media into deeper, more focused directions.

In a webinar hosted by Social Media Today, panelists will ring out old trends in social media, and ring in their predictions about where social media is headed in the new year. Join the webinar to hear about:



  • Empowering your team with social media and the necessary skills as the need for social media managers continues to decline
  • Leveraging the growing use of mobile with mobile friendly content and social ads
  • Getting on board the fastest-growing social platforms as a necessity—not an option
  • Communicating with your audience with more cutting-edge photo and video messaging
  • Dedicating time and resources to a measurable social media strategy
Sound good? Ready for it to sound even better?

This is a free, online webinar that is open to the public. 

Social Media Predictions for 2014: What Do You Need to Watch?
An exclusive, live webinar from Social Media Today
December 17th at 12pm EST / 9am PST

LinkWithin

Related Posts Plugin for WordPress, Blogger...