Monday, February 18, 2013

HubSpot: How to Attract Customers with Twitter & Vine

I absolutely love the HubSpot eBooks! I've posted about a few of them in the past. They're so incredibly easy to follow, a quick read, and always relevant to current trends... oh yeah, and they're free!

The recently published eBook boasts:

The biggest mistake marketers make with Twitter is not realizing its full potential as a way to bring in more revenue. In fact, 42% of companies have acquired a customer via Twitter. And now that Twitter's new mobile video app Vine has been added to the mix, there's even more to measure.

Yes, Twitter is a place for engagement with followers; but it’s also a channel for generating leads and driving new sales for your organization.

Our ebook, with a foreword by Laura Fitton, the author of Twitter for Dummies, explains how to use the social network to drive real business results. In this ebook, you will discover the different stages of optimizing your Twitter and Vine presence for attracting leads and customers.

More specifically, this 61-page ebook will teach you how to:

  • Optimize your Twitter for brand awareness & search 
  • Jump start your Twitter lead generation strategy 
  • Incorporate Vine into your Twitter strategy 
  • Measure the ROI of Twitter and Vine

After you're done looking it over come back here and share you favorite parts, not-so-favorite parts, and any questions and concerns that you might have.

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