If there is one big thing we've learned today, especially from Thomas Smith the Social Media Director at Disney Parks, is that the behind the scenes looks is what interests audiences and ultimately sells your brand.

Yeah, I went there... #NoPainNoGain #selfie #socialmedia #ragandisney @RaganComms pic.twitter.com/pBUEC7SEx3

— ag (@uhleesuhg) April 3, 2014

I didn't need an afternoon jolt of caffeine, @TPLDrew has enough energy for the whole room. Definitely ending on a high note! #ragandisney

— Kristen Pittenger (@kristenpitt) April 3, 2014

I just got called out for being the only person at the #RaganDisney conference who hasn't seen Finding Nemo. Hey! I've seen Frozen!

— Elizabeth Harty (@MEHarty) April 3, 2014

Build suspense.... yes @TPLDrew I am worried you will have a heart attack while talking to us!! Have a drink of water please. #ragandisney

— karenaliu (@karenaliu) April 3, 2014

Only 10% left on my phone! Talk faster, @TPLDrew! #jokes #ragandisney

— Kristen Pittenger (@kristenpitt) April 3, 2014

#RaganDisney #slides pic.twitter.com/bojcwFSDEm

— Siyeeda K. Brewley (@MissBrewley) April 3, 2014

Post #RaganDisney HH duck watching with @heybetsykay & @Sparkle_Pirate pic.twitter.com/lkTg8PWAum

— Aubrey Hang (@aubreyhang) April 3, 2014

Tech/Social conferences can be a dime a dozen. Conferences w/ good content + Disney atmosphere certainly are not. Props to #ragandisney

— Drew Hawkins (@drewhawkins) April 3, 2014

#ragandisney the most fun and informative conference I've been to! Even @MarkRaganCEO & @carlosdominguez are dancing! pic.twitter.com/jXhec34zUR

— Heidi L. Howell (@Heidi_Howell) April 3, 2014

.@12starsmedia team photo with character. #ragandisney pic.twitter.com/erETOlfB8t

— Rocky Walls (@RockyWalls) April 4, 2014

Gangnam Style at #ragandisney. https://t.co/1oPrsTKw4N

— Dexter Renninger (@DexterRenninger) April 4, 2014

What a fun party tonight at #ragandisney! Communicators really know how to have a good time. And happy birthday to @MarkRaganCEO's wife!

— Hillary Kwiatek (@hillarykwiatek) April 4, 2014

What a fun party tonight at #ragandisney! Communicators really know how to have a good time. And happy birthday to @MarkRaganCEO's wife!

— Hillary Kwiatek (@hillarykwiatek) April 4, 2014

Huge thanks to all the staff at #ragandisney and @WaltDisneyWorld for hosting a great networking event! #cupidshuffle pic.twitter.com/8oFN6CneoE

— mal alder (@malnotmel) April 4, 2014